Samsung at Retroville: Brand Store Lighting

A store where the device comes first

The 91.5 m² Samsung brand store at Retroville mall in Kyiv is built around demo tables where shoppers try smartphones, tablets and accessories. The lighting has one job here: to show every device exactly as the customer will get it in hand.

Spotlights above the demo tables

The base of the lighting is 57 SHOOTER-L track spotlights with a 4000K colour temperature and CRI 90. They are mounted on track in the slatted ceiling and aimed at the demo tables.

A single 4000K colour temperature supports the technical character of the Samsung interior, and high colour rendering keeps the true shades of the device housings. When the display changes, the spotlights slide along the track and swivel without any ceiling work.

Wall displays and entrance

Wall displays with tablets and TVs are lit by AISLE recessed lights in white housings. They give soft light on the shelves and an even rhythm of light pools above the units. At the entrance, black AISLE fixtures blend into the ceiling and keep attention on the brand LED screens.

The result is a bright, even interior that frames the products without pulling attention away from the devices.

Fixtures in this project

• SHOOTER-L track spotlights: 57 spotlights, 4000K, CRI 90, above the demo tables.
• AISLE recessed lights: white in the wall displays, black at the entrance.

Planning a store? We will prepare a lighting design project and handle turnkey installation.